Demand risingCompetitor price shiftSentiment watch
From market noise to profitable action

Know what your market is whispering
before your competitors hear it.

Hotseller turns live consumer, competitor, and retail signals into decisions your team can act on today.

Across Shopee, Lazada, TikTok, Instagram, and 10+ SEA markets.

See the product
ABCD
Used by fast-moving consumer brands tracking demand across Southeast Asia.
1,688
Signals
6
Priority
75 6
Brand health
Live · Morning brief · 8:00 AM
Consumer themes
12 rising
Competitor moves
5 new
Today's highlights
Action pack
8 ready
Evidence wall
143
The real problem

Most brands have a decision problem, not a data one.

Teams spend hours on dashboards, screenshots, reviews, and competitor pages — but still can't answer the questions that matter.

01

What changed?

Consumer signals are scattered across too many channels. Changes happen fast and go unnoticed until it’s too late.

02

Why does it matter?

Without structured context, teams can’t tell noise from signal. Competitor moves and demand shifts get lost in chaos.

03

What should we do now?

Dashboards show what happened. They don’t tell you what to do next. Teams need a decision layer, not another report.

How it works

From live signals to actions worth taking.

Hotseller continuously reads your market — then structures, prioritizes, and delivers what your team needs to move.

01

Collect live signals

Continuously gather consumer, competitor, and retail signals across social media, reviews, and marketplaces.

02

Structure market context

Organize fragmented data into a context graph across brands, products, competitors, themes, and channels.

03

Deliver prioritized insight

Surface what changed, why it matters, and what your team should act on now — not last week.

04

Generate action

Get evidence-backed next steps, action packs, and role-specific recommendations your team can execute today.

H
Your morning brief
Updated 2 min ago
Live
Top signal
Rising demand for gentle formula across skincare reviews in TH and MY.
Competitor alert
Brand X dropped pricing 15% on hero SKU — gaining Shopee visibility.
Suggested action
Update product claims to emphasise gentle positioning in marketplace listings.
AI Summary
Your morning brief is built from 1,688 weighted signals over the last 30 days — distilled into the six things worth acting on today.

See Hotseller in action for your category.

We'll show you live signals, competitor tracking, and how teams use it daily.

Product

Built for decisions worth making.

Move from passive monitoring to active decision-making — every insight is evidence-backed and action-ready.

AI Market Inbox

A live feed of the most important changes in your market, ranked by business relevance. Know what matters before your team even asks.

TODAY'S HIGHLIGHTS3 new
"Gentle formula" demand rising +47% in TH reviewsHigh
Competitor X shifted to "dermatologist-tested" claimsMedium
Negative sentiment spike on hero SKU shipping timesUrgent
"SPF moisturizer" trending on TikTok SEA this weekRising

AI Market Inbox

Live feed of market changes, ranked by business relevance.

Consumer Themes

Insights grouped by needs, pain points, triggers, and praise.

Competitor Moves

Track launches, messaging shifts, promotions, and sentiment.

Evidence Wall

Every insight backed by real posts, reviews, and timestamps.

Action Pack

Clear next steps for founders, marketers, and operators.

Multi-Market View

Compare demand and competitors across countries.

Your Daily Ritual

Not a dashboard you manage — a brief you act on.

01

Morning scan

Open your AI Market Inbox. See what changed overnight.

02

Detect what matters

AI highlights the signals with the highest business impact.

03

Decide and act

Get evidence-backed next steps your team can execute today.

Morning Brief8:00 AM
Priority signal
"Hydrating sunscreen" signals up 340% this week in TH
Competitor move
Brand Y launched limited bundle on Lazada — 2.4K units sold
Consumer shift
"Fragrance-free" overtaking "natural" as top purchase driver
Recommended action
Update hero SKU listing copy to lead with fragrance-free claims
Solutions

How teams use Hotseller.

From founder to marketplace operator — Hotseller delivers the signals and actions each role needs most.

Founders

See demand before the market does

Understand what customers want next, what’s changing, and where your brand should move — without manual research.

Marketing Teams

Improve content with real market signals

Track message fatigue, rising demand signals, competitor campaigns, and content opportunities across channels.

Brand Teams

Track how perception is shifting

See which claims resonate, which perceptions are changing, and how your positioning should evolve.

Retail & Marketplace Ops

Catch risks before they hit conversion

Watch category movement, pricing pressure, complaint spikes, and product-level demand changes across markets.

Multi-Market Teams

Compare signals across countries

Understand how customer language, demand patterns, and competitor behavior differ across SEA markets and channels.

AI & Data Teams

Structured context for AI workflows

Plug into a market context layer built for agents, automations, and future AI-powered decision systems.

Trusted by brands

Built for businesses that move first.

Signals tracked across
TikTok
Instagram
Shopee
Lazada
Reviews

"We finally see what’s actually driving our category — not just what’s in our dashboard."

Brand Founder
Consumer Skincare, Thailand

"Replaced three separate tools and weekly manual research. Our team moves 3x faster now."

Head of Marketing
FMCG Brand, Southeast Asia

"The evidence wall is a game-changer. Every claim links back to real customer voices."

Marketplace Operations Lead
Multi-Brand Retailer, Malaysia
10+
Markets tracked
50K+
Reviews processed daily
24/7
Multi-market monitoring
3x
Faster market response

Based on early adopter benchmarks vs. manual research workflows

Pricing

One plan. Pay only for what you use.

Start at $49/mo for 5,000 signals. Add capacity in simple blocks as your monitoring grows.

$49/month

Includes 5,000 signals/mo and all core features. Every review, comment, post, or competitor data point counts as one signal.

Founding price
AI Market Inbox
Consumer Themes
Competitor Moves
Evidence Wall
24/7 Monitoring
Secure Workspace

Need more signals? Add blocks

+$29 per 5,000 signals/mo·Action Pack +$29·Multi-Market +$49·API Access +$99

No credit card required. Pay annually and save 20%.

Enterprise — when 100K+ signals is just the start.

Custom volume, dedicated onboarding, SLA, multi-team workspaces, and priority support for large portfolios and retail groups.

Unlimited signalsDedicated onboardingMulti-team workspacesSLA & priority supportSSO
Pricing scale

Pricing that scales with you.

See exactly how cost scales with signal volume. No surprises, no hidden fees.

Signal volumeMonthly priceCost per signalTypical use case
5,000$49$0.0098Single brand, 1 market
10,000$78$0.0078Growing brand, 1–2 markets
25,000$165$0.0066Multi-market brand
50,000$310$0.0062Portfolio brand, 5+ markets
100,000$600$0.0060Large brand, full SEA coverage
100,000+CustomVolume discountEnterprise / retail groups

Prices before module add-ons. Annual billing saves 20%. Effective cost per signal decreases as volume grows.

FAQ

Questions worth answering.

We’ll walk you through the live platform using signals from your actual category and competitors. You’ll see the AI Market Inbox, consumer themes, competitor tracking, and evidence wall in action — tailored to your brand, not a generic demo.

Most teams are up and running within a few days. You tell us your brand, competitors, and markets — we handle the signal collection, structuring, and configuration. No engineering resources required on your side.

Social listening tools show mentions and sentiment. Hotseller goes further — it structures fragmented data into brands, competitors, SKUs, themes, and actions. It doesn’t just tell you what people are saying, it tells you what changed, why it matters, and what to do next.

No. Hotseller is a ready-to-use platform — no API integration, no data pipeline setup, no engineering required. Your team logs in, sees the market brief, and starts acting on insights from day one.

Hotseller monitors TikTok, Instagram, marketplace reviews (Shopee, Lazada), and competitor activity across 10+ markets in Southeast Asia and beyond. Coverage is continuously expanding based on customer needs.

Yes. Hotseller collects publicly available market data (social posts, reviews, competitor listings). We do not access your internal systems or private data. All customer workspaces are isolated and data is encrypted in transit and at rest.

Get Started

See what the market is telling you next.

Hotseller helps brands move faster with clearer signals, sharper context, and better decisions.

What you'll get in the demo

Live market signals for your category and competitors
Structured consumer insights across social, reviews, and marketplaces
Evidence-backed action recommendations your team can execute
Multi-market competitor monitoring and demand tracking
A personalized walkthrough tailored to your brand and markets